Affiche d’après René Vincent, La route vous sourit... Lot n° 2

René VINCENT (1878-1936) Color lithograph on paper Signed lower right René Vincent Printed by Bedos & Compagnie Paris Size: 120 x 80 cm Restoration, missing right corner René Vincent signed two posters for British Petroleum between the 1920s and 1930s. BP had its own distribution network for gasoline, which it sold under the brand name Energic, and for oil under the name Energol: "Energic, Energol, the best insurance for the life of your car". To highlight the BP brand, identifiable by its green and yellow colors, the young driver in the blue suit proudly wears the brand's colors; the green and yellow scarf flutters in the sky. René Vincent's daughter, Ginette, is the heroine of this poster. She is the model of the modern woman. As proof, the young woman drawn by the artist is helmeted, gloved, oil cans in hand, ready to set off on a race... with Energol Oil, of course! René Vincent's work is an eulogy of modernity, of women drivers who were very much a part of the automotive landscape in the 1920s and 1930s, such as Héllé Nice, Claire du Gast, Colette Salomon and Mme Junek.